1. We will not take for granted our
customers or their time; instead we will treat our
customers with consideration and courtesy, respecting
their valuable time.
2. We will not make assumptions about
our customers needs; instead we will listen and tailor our
responses and/or services to the individual.
3. We will not presume the extent of our
customer's technical knowledge or interest; instead we
will educate and inform our customers about their
mechanical systems and options.
4. We will not make derogatory remarks
about our competitors, their practices, or others; instead
we will be professional in all matters.
5. We will not engage in price wars with
our competitors; instead we will outperform them.
6. We will not enter into questionable
practices; instead we will maintain high moral and ethical
standards.
7. We will not take our co-workers for
granted; instead we will train and develop each person's
potential.
8. We will not simply be located in
Crestview; instead we will be a contribution to our
community.
And above all . . .
9. We will not settle for "average";
instead we will provide superior customer service,
workmanship, and value.